Instagram was once an enigma to organisations when it came to social media marketing, but it’s now become a firm favourite among brands. But with so much competition out there, what makes a great Instagram channel and post? Here’s our top tips. Plan first. Don’t just set up an account without thinking it through first!…
Technology continues to make our lives in very many ways much easier. Designing imagery and graphics used to be a specific skill held by only a handful of people – but not anymore! Have you heard of Canva? Canva is free online tool for creating basic social media graphics, reports and videos. The wide range…
There was a time where it was standard practise for professionals to carry business cards wherever they go. Real business cards are clearly not so relevant right now whilst we’re working from home (!) but when things return to a new normal, will business cards still be relevant? Business cards have been around for centuries.…
Much of the UK has been used to working from home now for the last year following the Covid-19 outbreak. Whilst we’re all hoping for a return to some sort of normality soon (please!) many more people will be working at home for some of their time at least – which can prove challenging for…
Email remains a key part of any integrated marketing campaign – which is why everyone is still sending lots of emails to their customers and future consumers! The problem is, with email being so popular and busy, you’ve got to stand out and get noticed – here’s our top tips. Get people signing up! There’s…
After almost a year in lockdown, many more of us are getting used to video calls more than ever before. It’s a way of life! Until lockdown restrictions ease, job hunting has to continue online too, and video is becoming the most common way for companies to conduct interviews. So how can you make sure…
A great PR campaign can make all the difference – whether you’re selling a product or a service, great PR can have a long-lasting effect on your organisational reputation. So how can you make sure your next PR campaign is a success? Get to know your audience. Who is your audience? What are their likes…
Internal communications have in recent years definitely become more valued by lots of businesses, but there are still many that are behind on investing in a well-resourced, impactful internal communications strategy. So why are internal communications important? Keep everyone informed. Depending on the size of an organisation, keeping employees informed of changes or updates can…
The power of websites is unparalleled and these days, any organisation without a website is frankly less trusted by consumers. As a key tool for authenticating your brand and providing your customers with vital product and service information, it’s important to make sure you get your website right. Here’s how. Start with your customer. Your…
Have you ever considered a career in coding? The demand for ever more sophisticated tech isn’t going away any time soon, so if you’re considering a change of career, coding could be something to consider. But what are the benefits of coding for your career? Become a coder via a route that suits you. You…
