A marketing vacancy can match your skills and still be the wrong job. The difference is often what the business expects marketing to fix and the overall company culture.
Assess the brief behind the job title before deciding whether to apply.
A demand generation role might focus on building a pipeline from scratch or improving an established engine. A brand role might offer genuine strategic ownership or mainly involve delivering requests from sales. Those are very different jobs, even when the titles match.
Look closely at three things:
- Scope: What will you own, and which decisions need approval?
- Support: Is there budget, usable data and access to the creative, digital or agency expertise needed to deliver?
- Success: What would you need to achieve in six months, and how much of that outcome can you actually influence?
This is where specialist recruitment expertise adds value. We can help candidates understand the priorities of a role, test gaps in the brief and distinguish what’s essential to the core of the role.
The right vacancy doesn’t have to be a perfect match. It needs to offer a challenge you want, with expectations and resources that make sense together.
For more information about our latest marketing vacancies, or to find out how FS1 can support your business, contact us on 01908 787 560 or hello@fs1recruitment.com.
