The internet all over, everyone loves a good meme. Great content that makes us smile has the potential to be shared hundreds, maybe thousands of times, getting your brand out there at the same time. So how can you make memes a key part of your strategy? What matters to your audience? Anything too generic…
In today’s busy working environment, avoiding burnout is hugely important and must be taken seriously. We have so many more demands upon us in our working world and looking after your health should be your top priority. First things first; are you approaching burnout? It sometimes can be hard to notice when you’re in a…
Nostalgia is a great emotion to invoke when you want to connect with your audience. We all have fond childhood memories of different brands and organisations, and thinking about how to capture the best of your glory years is a great way to give your brand a boost today. Here’s how. Get to your core…
Interview questions come in all shapes and sizes and are asked for very different reasons. So what questions should you expect in your next interview and how can you answer them effectively? The classics. These questions are wide ranging, and often simply involve the interviewer wanting to find out more about you. Career Goal questions.…
The dominance of social media continues to grow year on year. Increasingly we’re seeing more and more smaller businesses engaging on social networks to build relationships with consumers – and here’s why it’s so important to properly invest in paid social media advertising. Social media is now dominated by advertising. Gone are the days when…
You might think your CV in enough when job searching, but it’s important to include a cover letter too when applying for a job. But why do you need a cover letter and how can you make your cover letter stand out? Cover letters are important for telling your story. Hiring managers will receive a…
There are countless reasons why someone might take a gap in their employment, and simply sometimes things just don’t go to plan. However, job seekers should be prepared to answer questions about any gap in their employment – here’s our top tips to explain a gap in your employment history. Honesty is the best policy.…
When it comes to design, every detail is critical – the colour, the shape, all the way down to the font. A font can make or break good design – it’s got to fit in with your feel and your brand. A god font stands out from the crowd – so what makes a good…
A change in direction in your career can be scary, even if it’s something you are fully committed to. It might seem impossible but that’s not the case. In this busy and demanding working world, how can you ensure you’re making the right choice and acting effectively to pursue your new career? Read our top…
It’s still early on in 2024 – who knows what this year will bring! But what we’re most interested in here at FS1 is what the marketing world will look like this year – what will be the hot new trends when it comes to marketing in 2024? Here’s what we’ve heard. Watch out for…
